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Promoted item:The Body Shop BODY BUTTER Full Size You Choose U Pick NEW 200ml

The Body Shop BODY BUTTER Full Size You Choose U Pick NEW 200ml

  • Condition
  • New
  • Time left
  • 21d 22h 35m
  • Brand
  • The Body Shop
  • Sold by
  • 99.9% Positive Feedback
    The item is listed as a Top Rated Plus item
  • US $12.94
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  • Quantity 7Available
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About Body Shop

The Body Shop International plc, known as The Body Shop, is a British chain of cosmetics stores, now found all over the world. It is a manufacturer and seller of skin and hair care products. The Body Shop started as a drugstore scale cosmetic shop in a small British town--Brighton in 1976. It was founded by Anita Roddick, noted for selling a line of products not tested on animals, and produced in an ecologically sustainable manner. Today, only 24 years later, it has grown into a global-spanning cosmetic empire. The Body Shop reflected the activism of its founder Roddick, through billets posted on shop windows to sponsorship of local charity and community events. Roddick criticized what she considered the environmental insensitivity of the industry, and aimed to change standard corporate practices. Homemade skin care and moisturizing lotions are made with natural ingredients like jojoba oil and rhassoul mud from local herbalists and had simple, descriptive names such as Tea Tree Oil Facial Wash and Mango Dry Mist. Compared to other available products, the packaging described details about ingredients and their properties. This was one of their USP. They also offered a 15 percent discount to customers, who returned to the store to refill the product containers. The revolutionary ideas adopted by her, inspired a loyal clientele. By the end of the 1970s-1980s a chain of outlets had started springing up throughout the globe. The Body Shop's profit increased rapidly at 50 percent per annum. It also obtained a full listing on the London Stock Exchange. On 17 March 2006, The Body Shop International agreed to a £652 million takeover offer by L'Or'©al, the French cosmetics group and now is part of it.