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Promoted item:Reading PA P.O.S. of A. banner hardware store shops antique photo

Reading PA P.O.S. of A. banner hardware store shops antique photo

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Cutting Edge Advertising Description: Reprinted ten times in four years and now revised and updated, this classic book is still the definitive step-by-step guide to creating cutting edge print ads. It covers everything from how advertising works, how brand-building methodologies are changing, how to get an idea, and how copy and art should be crafted.