American Girl is a unique brand of products geared toward young women. The brand name is well known for promoting the self-esteem of girls during their vulnerable pre-teen years. Products include a popular line of fiction and non-fiction books, dolls, a magazine and bath items. American Girl offers a wide variety of products that appeal to the imaginative spirit of young girls and the conscientious parent. American Girl fictional books are an excellent example of the standards of the brand. Each book focuses on one fictional character during an important American historical time period. Central characters are all young girls of various backgrounds. The story lines give modern girls the chance to learn more about American history. These books aim to educate young girls while stimulating their imaginations about their own personal experiences in relation to the characters. Other products in the American Girl line expand upon the characters and story lines discussed in the fictional books. The Character Collection provides young girls the means to act out the adventures they read in the books. Bitty Baby dolls are infant dolls designed for pre-school aged girls. Just Like You dolls are modern dolls designed to reflect the interests of girls today. All of the dolls have an extensive line of clothing and accessories. Fans of American Girl have endless opportunities to interact with other fans of the products. The American Girl magazine includes dozens of activities each month that young children can share with others. The interactive equivalent to the printed publication can be found online at the American Girl Club. American Girl is far more than just a popular children's brand. It is a growing community of people who share the common goal of boosting the self image of young girls. | 
