If you've ever watched the show 'American Hot Rod' on the Discovery Channel, then you already know all about Boyd Coddington. Originally from Idaho, Boyd Coddington had hot rod building in his blood from the age of 13. By the time he reached his early 20s, he moved out to California, eventually opening his own garage, which has now become one of the premier custom car manufacturing shops in the United States.

Nowadays, Boyd Coddington's enterprise goes far beyond car customization. In fact, he has a successful wheel company and sells numerous clothing items with his logo emblazoned upon them. To a certain extent, it has become difficult to disassociate the words 'hot rod' and 'Boyd Coddington.'

Whether you want to own a Boyd Coddington car, install his wheels on your vehicle or simply wear a shirt with his name or product on it, there are numerous items to purchase. The Boyd Coddington line of wheels, for example, includes six different sub-groups: the classic collection, traditional series, Gotcha series, Multi-Piece Forged, Off-Road series and their Custom shop. Each wheel is designed to meet high standards of quality in both appearance and durability.

For those who don't have the kind of money needed to buy one of his custom creations, there are numerous books, kits and clothing that all bear the Boyd Coddington name. Hot rods have been a part of the American culture since the 1950s, and Boyd Coddington's products strive to keep a certain part of 50s Americana alive, while blending it with more modern aspects of American life.